FAQ

Frequently asked questions

The key answers about working together, services and approach.

What does a HubSpot agency like TURICUM Marketing do?

As a HubSpot Solutions Partner, we handle the technical and strategic side of your CRM: HubSpot onboarding, migration and optimisation, building marketing and sales automation, lead routing and reporting, plus ongoing support, so the system keeps working, not just on day one.

How does a CRM improve collaboration between marketing and sales?

A well-designed CRM setup creates a shared data foundation: marketing enriches leads with information, sales sees immediately how a lead was generated, and both teams work from the same metrics. Combined with clear processes (SLAs, lead scoring, hand-off), the classic "the leads are bad" friction between departments disappears.

What does a HubSpot implementation or ongoing marketing support cost?

It depends heavily on scope, number of users and your existing tool stack, so there's no flat price list. Our pricing page explains the three collaboration models (setup, ongoing support, fractional leadership); the concrete quote comes out of a free intro call.

What is the difference between HubSpot Solutions Partner and Gold Partner?

Both are official HubSpot partner tiers based on experience, client results and certifications. Gold sits above Solutions Partner. TURICUM Marketing is a HubSpot Solutions Partner with 5+ HubSpot certifications.

What does a marketing audit include?

A marketing audit is a structured assessment of your marketing and revenue processes. We review channels, campaigns, CRM and automation, positioning and metrics, uncover weaknesses and untapped opportunities, and deliver a prioritised action plan with concrete next steps. The same audit also serves as marketing due diligence, for example when investors want to assess the scalability of your marketing ahead of a decision.

How does Turicum Marketing support your business?

We are a marketing and growth consultancy for B2B scaleups and mid-sized companies across the DACH region. A marketing audit shows where revenue is left on the table, then we implement the most important levers and keep them running. Where a CRM is the right lever, we handle HubSpot onboarding and automation, pragmatic, data-driven and directly actionable, either project-based or as an ongoing collaboration.

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